Hello, I'm Beril

Hello, I'm Beril

Hello, I'm Beril

I'm a product designer recently graduated with an MA in Service Design from the Royal College of Art. My practice spans digital products, emerging technologies, education and financial services, working across research, strategy and design.

I'm a product designer recently graduated with an MA in Service Design from the Royal College of Art. My practice spans digital products, emerging technologies, education and financial services, working across research, strategy and design.

I'm a product designer recently graduated with an MA in Service Design from the Royal College of Art. My practice spans digital products, emerging technologies, education and financial services, working across research, strategy and design.

I’m drawn to problems where the obvious solution isn’t necessarily the right one. I’m interested in the space between what people say they need and what they actually do, and in finding opportunities that aren't immediately visible. My work moves between thinking and making, from framing a problem to testing what might work.

I’m drawn to problems where the obvious solution isn’t necessarily the right one. I’m interested in the space between what people say they need and what they actually do, and in finding opportunities that aren't immediately visible. My work moves between thinking and making, from framing a problem to testing what might work.

I’m drawn to problems where the obvious solution isn’t necessarily the right one. I’m interested in the space between what people say they need and what they actually do, and in finding opportunities that aren't immediately visible. My work moves between thinking and making, from framing a problem to testing what might work.

Based in London, I’m currently interested in AI, social connection and the everyday services. Outside of design, you’ll usually find me windsurfing, drawing abstract things or halfway through a DIY project. I used to sing jazz and blues; these days, I mostly listen from the back of a jazz bar.

Based in London, I’m currently interested in AI, social connection and the everyday services. Outside of design, you’ll usually find me windsurfing, drawing abstract things or halfway through a DIY project. I used to sing jazz and blues; these days, I mostly listen from the back of a jazz bar.

Based in London, I’m currently interested in AI, social connection and the everyday services. Outside of design, you’ll usually find me windsurfing, drawing abstract things or halfway through a DIY project. I used to sing jazz and blues; these days, I mostly listen from the back of a jazz bar.

A thoughtful young person with dark hair gazes to the side, captured in soft black and white lighting.

My Experience

My Experience

My Experience

Karaca

UX/UI Designer

Redesigned product listing and detail pages for native web and mobile applications, contributing to a 23% uplift in conversion rate.

2024 - 2025

Karaca

UX/UI Designer

2024 - 2025

Defacto Technology

Product Management Specialist

Led catalog, search, and marketplace functionalities of Defacto web applications serving 8M+ monthly visitors.

2022 - 2024

Defacto Technology

Product Management Specialist

2022 - 2024

irie

co-founder / design lead

Co-founded one of Turkey's largest menstrual health brands, scaled to 27K+ Trendyol followers (TR's #1 marketplace) and tens of thousands of customers nationwide.

2022 - 2024

irie

co-founder / design lead

2022 - 2024

Ecomex

co-founder / design lead

Co-founded a boutique e-commerce design agency; delivered UX audits and conversion-focused redesigns for 5 brand clients within the first year.

2023 - 2024

Ecomex

co-founder / design lead

2023 - 2024