Product Design, Branding
Hygge is a cosmetic brand with a product range including facial cleansing gel, tonic, and moisturizer. The bio-inspired packaging project was carried out in 2020 as part of a studio project course. The packaging, inspired by Mimosa pudica, earned recognition in the 'Ambalaj Dunyasi' magazine published in Turkey.
Entity Analysis
The most prominent feature of Mimosa is its ability to fold its leaves when touched. Although this behavior may vary among species, it is present in many of them. While this trait indicates sensitivity, the leaves acquire a muscular appearance when closed. Another characteristic is its eye-catching flower. With its soft and fuzzy appearance in pink and yellow hues, this flower displays its vibrancy.
